Privacy Policy

Information We Collect

Information You Provide

When you interact with Essential Tech, you may provide us with personal information including:

Account and Purchase Information: When you create an account or make a purchase, we collect your name, email address, shipping address, billing address, and phone number. Payment card information is processed securely through Stripe and is not stored on our servers.

Communication Information: When you contact us via email or through our contact modal, we collect your email address and the content of your communications to respond to your inquiries and provide customer support.

Order History: We maintain records of your purchase history, including products ordered, quantities, sizes, dates, and order status to fulfill orders and provide after-sales service.

Information Collected Automatically

When you visit our website, certain information is collected automatically:

Usage Data: We collect information about your interactions with our website, including pages visited, products viewed, time spent on pages, and navigation patterns. This helps us improve website functionality and user experience.

Device Information: We collect technical information about the device and browser you use to access our site, including IP address, browser type and version, operating system, screen resolution, and device identifiers.

Cookies and Similar Technologies: We use cookies and similar tracking technologies to enhance your browsing experience, remember your preferences, maintain shopping cart contents, and analyze website traffic. You can control cookie settings through your browser preferences.

How We Use Your Information

Essential Tech uses your personal information for the following purposes:

Order Processing and Fulfillment: We use your contact and shipping information to process orders, arrange delivery, send order confirmations, and provide shipping updates.

Customer Service: Your information enables us to respond to inquiries, resolve issues, process returns and refunds, and provide product support.

Account Management: If you create an account, we use your information to maintain your account, save your preferences, and provide access to order history.

Marketing Communications: With your consent, we may send promotional emails about new products, special offers, and company updates. You can unsubscribe from marketing emails at any time using the unsubscribe link in each email.

Website Improvement: We analyze usage data to understand how customers interact with our site, identify areas for improvement, optimize product offerings, and enhance user experience.

Legal Compliance: We may use your information to comply with legal obligations, enforce our Terms and Conditions, protect our rights and property, and prevent fraud or security threats.

Legal Basis for Processing (GDPR)

For customers in the European Union and United Kingdom, we process your personal data based on the following legal grounds:

Contract Performance: Processing is necessary to fulfill our contract with you when you purchase products or create an account.

Legitimate Interests: We process data for legitimate business interests including fraud prevention, website security, business analytics, and improving our services, provided these interests do not override your privacy rights.

Legal Obligation: We process data to comply with legal requirements including tax obligations, accounting requirements, and law enforcement requests.

Consent: For marketing communications and non-essential cookies, we process data based on your explicit consent, which you can withdraw at any time.

Data Sharing and Disclosure

Essential Tech does not sell, rent, or trade your personal information to third parties. We share your information only in the following limited circumstances:

Service Providers: We share information with trusted third-party service providers who assist with business operations including payment processing (Stripe), shipping and logistics, email communications, website hosting, and analytics. These providers are contractually obligated to protect your data and use it only for specified purposes.

Legal Requirements: We may disclose information when required by law, court order, or government regulation, or when necessary to protect our rights, property, or safety, or that of our customers or the public.

Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, subject to the same privacy protections outlined in this policy.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

• Secure Socket Layer (SSL) encryption for data transmission
• Secure payment processing through PCI-compliant payment gateway (Stripe)
• Regular security assessments and vulnerability testing
• Access controls limiting employee access to personal data
• Secure data storage with encryption at rest

While we strive to protect your information, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security but are committed to maintaining industry-standard protections.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

Account Information: Retained while your account is active and for a reasonable period afterward to comply with legal obligations and resolve disputes.

Order Information: Retained for at least 7 years to comply with UK tax and accounting requirements.

Marketing Data: Retained until you unsubscribe from marketing communications or request deletion.

You may request deletion of your personal data at any time, subject to legal retention requirements.

Your Privacy Rights

Under the UK General Data Protection Regulation (UK GDPR) and Data Protection Act 2018, you have the following rights:

• Right of Access: You can request a copy of the personal information we hold about you.
• Right to Rectification: You can request correction of inaccurate or incomplete personal data.
• Right to Erasure: You can request deletion of your personal data in certain circumstances, subject to legal retention obligations.
• Right to Restriction: You can request that we limit processing of your personal data in specific situations.
• Right to Data Portability: You can request transfer of your data to another service provider in a structured, commonly used format.
• Right to Object: You can object to processing based on legitimate interests or for direct marketing purposes.
• Right to Withdraw Consent: Where processing is based on consent, you can withdraw consent at any time without affecting the lawfulness of processing before withdrawal.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.

Cookies Policy

Essential Tech uses cookies to enhance your browsing experience and analyze website performance.

Essential Cookies: Required for basic website functionality including shopping cart, checkout process, and user authentication. These cannot be disabled.

Analytics Cookies: Help us understand how visitors use our website, which pages are most popular, and how we can improve user experience.

Preference Cookies: Remember your settings and preferences to provide a personalized experience.

You can control cookie preferences through your browser settings. Disabling cookies may affect website functionality and your ability to make purchases.

Third-Party Links

Our website may contain links to third-party websites for informational purposes. Essential Tech is not responsible for the privacy practices or content of external sites. We encourage you to review the privacy policies of any third-party sites you visit.

Children's Privacy

Essential Tech products are intended for adults and professional use. We do not knowingly collect personal information from children under 16 years of age. If we become aware that we have collected data from a child under 16, we will delete it promptly.

International Data Transfers

Your personal information may be transferred to and processed in countries outside the United Kingdom. When we transfer data internationally, we ensure appropriate safeguards are in place to protect your information in accordance with UK data protection laws.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or business operations. We will notify you of material changes by posting the updated policy on our website with a revised "Last Updated" date. Your continued use of our website after changes are posted constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about how your data is handled, please contact us at:

Email: [email protected]

You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) if you believe your data protection rights have been violated.

ICO Contact:
Website: ico.org.uk
Helpline: 0303 123 1113